Smiley, happy people are killing your brand.

Technology has made it easier than ever to create. Sites like Canva make it dead simple to lay out a social media graphic, ad, or just about anything we might need. Stock photo sites put beautiful imagery at our fingertips. Some of it, absolutely free to use.

You can take some marginally interesting statement about your brand, slap it over a beautiful picture of smiley, happy people and…

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