How to discover your brand concept

--

--

--

Dan is an expert brand strategist and author of the book Big Audacious Meaning — Unleashing Your Purpose-Driven Story. He is a founder at Will & Grail.

Love podcasts or audiobooks? Learn on the go with our new app.

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Dan Salva

Dan Salva

Dan is an expert brand strategist and author of the book Big Audacious Meaning — Unleashing Your Purpose-Driven Story. He is a founder at Will & Grail.

More from Medium

Want a better brand? Stop interrupting.

Top brand campaigns that you need to know — Ambitious PR

The Power of Adding a Higher Purpose to Your Nonprofit’s Brand Strategy

Geometric patterns of concentric circles in different shades of blue and black with beige and yellow highlights.

Finding Your Brand Voice